Our custom business app development builds apps and internal tools around how your business actually runs, not the other way round. Instead of bending your work to fit off-the-shelf software, you get one tool that follows your process, for your team or for your customers.
In short
01 — Who it’s for
It makes sense when off-the-shelf software forces your team into workarounds: spreadsheets, copying and pasting, three tools for one job. If a ready-made tool already fits how you work, use it. It’s cheaper, and we’ll tell you so. A custom app is worth building when your process is your advantage.
We build for every kind of business. See the industries we work with.
02 — What’s included
Everything from working out what the app must do to keeping it running after launch. We map your process, design the screens, build and test the app, launch it with your team and look after it with monthly care. You deal with the same two people from start to finish.
Smaller jobs may not need an app at all: automation often removes the busywork for less.
03 — How we run it
Like everything we do, it starts with the problem, not the technology. We map the process first, agree a scope and a price, build in stages you can try as we go, then launch it with your team. Monthly care keeps it working after that.
Step 1
We look at how the work happens now and write down what the app has to do.
Step 2
We agree the scope and the price, then build in stages you can try as we go.
Step 3
Your team or your customers start using it. We fix what real use turns up.
Step 4
Monthly care keeps the app updated and working as your business changes.
04 — Pricing
An app build is a Crown add-on, from $14,993, with monthly care from $691. Added to Crown, it costs 20% less than buying it on its own. Anything above the starting price depends on what the app has to do, and we agree it before we build.
Prices in USD. Ad spend is paid by you directly to the platforms, never routed through us or marked up. See every plan and what it includes.
05 — Questions
Most are about whether to build at all, what care covers and how the app fits with what you use now. The short answers: buy if a ready-made tool fits, care keeps the app working after launch, and we check what your current tools allow before scoping anything.
Buy, if a ready-made tool fits how you work. It’s cheaper and faster. Build when your process is what sets you apart and every tool on the market forces workarounds. We’ll tell you which on the call, even when the answer is to buy.
Keeping the app working: fixes, updates as phones and browsers change, and small improvements. Care starts from $691 a month as a Crown add-on. Bigger new features are scoped and priced separately.
Usually, yes. We check what your current tools allow during the audit, before anything is scoped or priced.
Yes — apps for your customers and internal tools for your team. Which comes first depends on where your business loses the most time.
Book a free strategy call and walk us through the workaround that costs you the most time. We’ll tell you whether a custom app, an automation or a ready-made tool is the right fix for it. If you don’t need an app, we’ll say so, and tell you what we’d use instead.