Meta & Instagram
Full-funnel campaigns built on creative that earns the stop, not just targeting that finds the eyeball. Cold, warm and retargeting run as one arc.
Accepting 10 founding partners Automotive & jewelry
Craft first.
A campaign is only as good as the thing it points at. We design the creative, the landing page and the media engine as one system — then we spend against it.
- No markup on ad spend
- Design and media, one team
- Month to month, no lock-in
01 — The gap
Most agencies inherit the creative.
A media buyer takes whatever assets a client already has and optimises around them. When performance stalls, the lever they reach for is targeting — because the creative isn't theirs to change.
Our founders spent years designing for automotive and industrial B2B, where precision isn't a style choice. We build the asset and the account together, so the biggest lever in paid media is one we actually control.
Read our approachTypical agency
- 01Client supplies assets
- 02Build campaign structure
- 03Launch and optimise
- 04Creative stalls. Retarget harder.
GN Scales
- 01Design the offer and creative
- 02Build the landing experience
- 03Launch media against it
- 04Redesign the lever that stalled
02 — Capabilities
Six disciplines,
one accountable team
Nothing is subcontracted. The person designing your ad is in the same room as the person spending against it.
Google Search & Shopping
Demand that already exists, captured at the moment of intent. For a PPF shop that is somebody typing “ceramic coating near me” at 9pm.
TikTok
Short-form testing at volume, on the one platform where over-polish actively costs you performance.
Lifecycle email
The quote that went cold three weeks ago is cheaper to win back than a new click. We build the sequence that does it.
Landing pages & websites
The page has to be as good as the ad that sent them. Usually it is the cheapest performance gain available.
Full retainer brand management
Every discipline above, run as one engine, with a single team accountable for the number at the bottom. For brands tired of refereeing between an agency and a freelancer.
03 — Process
Ninety days, four movements
-
1
Week 1—2
Audit & offer
We pull apart what you sell and how you say it. Half the time the offer is the problem, not the ad account.
-
2
Week 2—4
Design the system
Creative concepts, landing page, tracking. Nothing goes live until the destination is worth sending traffic to.
-
3
Week 4—8
Launch & learn
Structured tests, not scattergun. We are looking for the one angle that outperforms, then we pour into it.
-
4
Week 8—12
Scale the winner
Budget follows evidence. Creative refreshes on a cadence so the winning angle doesn't fatigue into the ground.
04 — The maths
Run your own numbers
Most agencies hide the arithmetic until the proposal. Move the sliders and see what a retainer has to beat before it is worth doing — including our fee.
A planning model, not a forecast. It uses your inputs and our published retainer pricing. Nothing here is a claim about results.
Retainer tier
$1k$30k
$200$12k
5%80%
All-in monthly cost
$8,500
$6,000 media + $2,500 retainer
Jobs to break even
at $1,800 average
Leads required
20
at 25% close rate
Max cost per lead
$300
from media budget alone
A $300 cost per lead is achievable in most local markets, but it is not a given. This is the honest middle of the range.
05 — The studio
Two people. No account managers.
You will talk to the people doing the work, every time. That is the honest advantage of being small — and the reason we cap the roster at ten.
Portrait pending
Gn Lomidze
Co-founder — Creative
Came out of industrial and automotive design. Sets the creative and brand direction — how a campaign looks and feels before a dollar of media goes out.
Portrait pending
George Lomidze
Co-founder — Media
Runs media strategy and account performance. Turns design-led creative into campaigns that can actually be measured, argued with and improved.
06 — Craft
What design actually changes
Drag the handle. Same offer, same budget, same audience — a different reason to stop.
After — designed
Ceramic coating · 5 year
Keep the showroom
Book an inspection
Before — stock template
Best ceramic coating
in town!! Call today!
Free quotes. Limited time offer. Financing available. Serving the whole metro area since 2019. Satisfaction guaranteed!
Call now!!
Get quote
Both panels are our own illustrative creative, made to show a design contrast. Neither is a client campaign.
07 — Straight answers
The questions you were going to ask anyway
No. We are building our first client cohort now, and we would rather say that plainly than dress up a planning scenario as a result. What we can show you is the work itself — creative, pages, account structure — on a call.
You do, directly to Meta, Google or TikTok, from your own card on your own billing. GN Scales never routes, holds or marks up your media budget. Our fees cover our work and nothing else.
Because a high-ticket considered purchase behaves nothing like ecommerce, and we would rather be genuinely good at two categories than passable at ten. PPF, coating, wraps and custom jewelry all share the same shape: high job value, long consideration, local intent.
No. Month to month after the setup period. The setup fee covers real work that is delivered to you regardless, and the landing page is yours to keep either way.
Twenty minutes, no deck. You tell us what you sell and what you are spending now; we tell you whether paid media is your next lever, and what we would do first. If the answer is that you shouldn't be spending yet, we will say so.
3 of 10 founding spots remaining
Let's find out if this is
Twenty minutes, no deck, no pressure. We will tell you honestly whether paid media is the right lever for you right now — including when the answer is no.